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Bra startup True&Co sold to Calvin Klein owner PVH

Bra startup True&Co sold to Calvin Klein owner PVH

True&Co., an e-commerce company founded with the mission of disrupting the lingerie industry by creating a new business model for selling bras and other undergarments, has been sold. Phillips Van Heusen (PVH), owner of Calvin Klein, Tommy Hilfiger and Izod, among other iconic brands, has acquired the startup and plans to use it to move deeper […]

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