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What makes people switch to reusable cups? It's not discounts, it's what others do

What makes people switch to reusable cups? It's not discounts, it's what  others do

In places where reusable cups are allowed, coffee drinkers, cafe owners and local governments can use insights from behavioural science to discourage use of throwaway cups.

Steve Clarke - Entrepreneur on LinkedIn: #sustainability #reuse #reuniverse

RECUP: Reusable cups could shake up your morning coffee routine

The controversial history of the annual Starbucks holiday cup - Vox

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What makes people switch to reusable cups? It's not discounts, it's what others do

Landfill – News, Research and Analysis – The Conversation – page 2

Sustainability, Free Full-Text

Inside the Thriving World of Starbucks Reusable Cup Collectors - Eater