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H&M Clothing for Women, Best-Sellers and Reviews

H&M Clothing for Women, Best-Sellers and Reviews

We combed H&M's digital clothing racks and read every product review to find the bestselling styles.

Conscious Cotton Shirt Dress


This denim layer appears to be roughly three garments in one — a tunic, a huge shirt, or even a shacket. Reviewers love the piece’s versatility and layering potential — we definitely see this as a buy now, wear now, and wear later option. (It’s also available in four colors, and the review below describes a chic black flannel version that we definitely recommend checking out.)

The Hype: 4.1 out of 5 stars, 115 reviews

What They’re Saying: “It’s definitely really oversized, you could totally wear it like a dress with a belt or a flannel shirt and leave it open. It’s a bit thicker than some of the other flannels they sell so I think it does a better job keeping you warm and I think it’s roomy enough to wear a thin sweater beneath.”

Jersey Turtleneck Top


Despite being one of the most deeply-inventoried fast-fashion behemoths on the scene, the most coveted items at the Swedish retailer tend to sell out with surprising speed. (Don’t worry, there are always restocks.) One lucky customer got her hands on this top-rated tissue turtleneck while her size was still available — and, based on the dwindling inventory levels we observed, this kind of luck might not last for too much longer.

The Hype: 4.5 out of 5 stars, 420 reviews

What They’re Saying: “Yay! I was lucky enough to get one in my size and love, love, love it! Great material for a $10 turtleneck. The fit is true to size and skims the body just ever so lightly. It’s a rich black with little lime green and yellow flowers. Because it’s lightweight, it will take me right through spring. I hope it holds up after washing because it is too cute. Perhaps, I’ll order a second once back in stock. Buy this if you can get it! You won’t be disappointed.”

Chiffon Dress (Plus-Size)


Planning to spend the entire summer in a swingy floral dress? Us too. This rosy chiffon number inspired a top-notch rating, a host of gushing reviews, and even a smattering of romantic emojis.

The Hype: 4.7 out of 5 stars, 31 reviews

What They’re Saying: “This dress is BEAUTIFUL 💕💕 The quality is good and I love the babydoll look! I got the 2X and it fits true to size. This dress looks like it cost more than the price! I LOVE MY DRESS 😍”

Cropped Cardigan


The perfection of this loose layer needs no explanation. Borrowing all the tropes of a spot-on thrift-store find (an impressionistic fit, oversized buttons) — and adding a dash of modern tailoring, this cardi will be subject to non-stop from now until summertime.

The Hype: 4.7 out of 5 stars, 141 reviews

What They’re Saying: “Love! This is the perfect length and thickness to throw on when chilling around the house or pairing with high-waisted jeans. Sleeves are also the perfect mix of drapey without getting in the way. Would buy this in like 10 other colors if they had it!”

Lyocell-blend Skirt


We know what you’re thinking — only five reviews? Well, call this one an editor’s pick — we are already mentally pairing it with chunky loafers and an oversized sweater for warm-weather dog walks and coffee runs.

The Hype: 4.4 out of 5 stars, 5 reviews

What They’re Saying: “The picture doesn’t describe the beauty of this skirt. It’s just gorgeous and the fit is so flattering. Is a bit see-through and I love it. Definitely my favorite skirt this year!!!”

Lace-trimmed Camisole Top (Plus-Size)

A slinky camisole that’s going to satisfy date-night dressing requirements and be as comfortable as a t-shirt? Found! This delicate, draped top offers both comfort and curb appeal.

The Hype: 4.4 out of 5 stars, 16 reviews

What They’re Saying: “I’m obsessed. It’s such a cute piece — dress it casually with jeans or dress it up with leather pants/leggings and heels and ta-da!! It runs a little shorter, so size up if you want it to be kind of like a tunic.”

Collared Dress


H&M swept the housedress awards last summer, with a number of their gauziest, swingiest styles selling out repeatedly throughout the warmer months. We suggest getting a jump on any sad-trombone “Sold Out” notifications by carting this bad boy ASAP.

The Hype: 4.4 out of 5 stars, 216 reviews

What They’re Saying: “Absolutely love this dress. Perfect for daily wear or I can dress it up with jewelry heels. Couldn’t ask for more, beautiful fabric n print, perfect length and fit. A lady’s dress if you are 23 or 73!”

Cotton Trench Coat


Some closet staples are so classic and ubiquitous that the ideal iteration is actually kinda hard to track down — many Goldilocks-ian boxes need to be checked in order for the style to be “just right.” H&M’s take on the timeless khaki trench coat, however, seems to hit the mark — it boasts a near-perfect rating from numerous satisfied customers.

The Hype: 4.9 out of 5 stars, 9 reviews

What They’re Saying: “This is perfect. I’ve been looking everywhere for the perfect trench so I’m happy I didn’t have to pay an arm and a leg. Perfect tan color, lightweight but still feels substantial for all seasons, great oversized fit, the right length. How many times can you say perfect!” 

Ribbed Wool-blend Pants


These ribbed, wide-leg lounge pants feature a blend of wool and recycled polyester, for a soft combination that, according to reviewers, is easy on the dermis. We love how elegant and errand-friendly they are.

The Hype: 4.3 out of 5 stars, 22 reviews

What They’re Saying: “So nice, love them!! Do not think they are itchy at all like other people said, so comfortable and sophisticated. Size down if you are in between!”

Shaping Skinny Jeans (Plus-Size)


America is a house divided on the topic of skinny jeans, but this is a safe space for people of all denim orientations — and, if skinnies are what you swear by, you may have hit the holy grail. Reviewers rave over the precise-but-forgiving fit of these plus-size dungarees.

The Hype: 4.1 out of 5 stars, 30 reviews

What They’re Saying: “These are the best jeans, they fit me like a glove. I even bought an extra pair in the color on sale and cut them into jean shorts. I have a bit of a belly, so the stretchy waist and mid-rise is perfect. Higher rise for me doesn’t work it’s too constricting. These are a nice skinny fit. Sizing can be a bit inconsistent and even from color to color but once you get the size right you’ll be back for another pair it’s worth it! I was the same size in the regular blue, lighter blue unhemmed bottom version, and the black. The super dark blue didn’t fit me the same and I didn’t try the white. Returns are easy so if you’re in between sizes try both. Enjoy them!!”

Calf-Length Dress


This sweeping, silky frock offers a bit of cold-weather coverage while maintaining a springy weight. The reviews on this one-and-done piece were so positive that we actually had to include two — and, warning, the second one might bright a lil’ tear to your eye.

The Hype: 4 out of 5 stars, 88 reviews

What They’re Saying: “Fabulous dress. Fits like the photo and looks great with boots. I think I’m going to buy the beige also. The dress runs large so buy a size down. I typically buy a large but bought a medium, fits great. I’m 5’6”. The length is good, not too long where your stepping on the hem or looks like a ‘granny’ dress. The material is thin for a desired dressy look. Not cheap or see-through. I recommend this dress. I think you will like the way it looks on you. I would say that women who don’t have height would be better off buying the petite.”

“I have purchased many, many dresses from you this year. They all fit, wash easily, and cheer me up no end. Thank you, thank you, thank you! What a pleasure to walk into my closet and have the task of choosing something lovely to wear. In this troubled time, that extra daily joy fills me with gratitude.”

H&M sells $1.70 tops to compete with Chinese company Shein

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